There’s been plenty said about the expandable storage on some of the new Windows Phone 7 devices. For those of you that picked up a Samsung Focus yesterday, there is no secret location to expand your memory from the paltry 8GB that comes standard. In fact, page 1 of the Quickstart guide shows you how to insert more memory. There was more confusion yesterday when apparently AT&T began telling CSR’s and customers not to install a microSD, at least until Microsoft could deliver a fix for reliability. A rather lengthy new support article today from Microsoft just confuses things a bit more. It leaves us wondering how there is so much confusion about something so basic on day 1 of a launch this important.
Here are some key bits from the article:
- The SD card slot in your phone is intended to be used only by the Original Equipment Manufacturer (OEM) that built your phone and your Mobile Operator (MO). These partners can add an SD card to this slot to expand the amount of storage on your phone.
- To help ensure a great user experience, Microsoft has performed exhaustive testing to determine which SD cards perform well with Windows Phone 7 devices. Microsoft has worked closely with OEMs and MOs to ensure that they only add these cards to Windows Phone 7 devices.
- If the SD card does not meet these performance requirements, the phone will have portions of memory that meet the performance needs of the operating system (the internal storage) and portions of memory that do not meet the needs of the operating system (the SD card). This can lead to poor and unpredictable performance when using the phone.
- Integrating a Phone with a non–Windows Phone 7 Compliant SD Card: If a non–Windows Phone 7 compliant card is integrated with the phone, you might notice the following performance issues when you use your phone: Applications might start more slowly or not at all. Transitions between some application screens might stutter. Some applications might not respond at times.
If anyone can provide us to a list of Windows Phone 7 compliant cards, that would likely help ease the confusion. Simply put, they need to fix this and fast. Consumers who purchase a phone with expandable memory are going to want to add a card on their own. It’s beyond ridiculous that I should have to visit my local AT&T store to not only purchase, but have them install a card.